The methods and means of delivering Islam to the audience and missionary work in general, is among the critical issues which contribute to either success of missionary activities or its failure. This is so because the objectives which the Islamic message is trying to achieve and contribute in bringing into existence are fundamental issues. These are:

1- The Islamic principles, values and thoughts, themselves, in their capacity of being suitable and in conformity with the intellect, science and unimpaired human taste and their natural ability of solving the problems of mankind and building a growing civilization.

2 - The level to which Islamic mujtahids `jurist capable of exercising `Ijtihad', thinkers and theoreticians understand those Islamic principles, thoughts and values which they address to others and their power of theorizing and formulating their `ijtihad'.

3- The means, procedures and institutions to be employed in delivering the Islamic Message.

4- The level of personality and extent of commitment of the Islamic missionary, his awareness, ability in social interaction, understanding others and exemplification of Islamic principles and values in his behavior and actions that can influence others.

5- The level of experience in applying the Islamic system, the adequacy of machinery of the Islamic government representing the religion of Islam and its capability of exemplifying the Islamic principles in forming the state and society and in individual behavior.

All these fundamentals have a great impact in the success of missionary work or its failure. Therefore, the Holy Qur'an has treated the issue of means and procedures of propagation, imparted awareness and activism to the propagators, stressed on the importance of presenting a living example for practicing Islam and proper understanding and awareness and the method of interacting with the audience in these words:

"And call you unto the way of your Lord with wisdom and kindly exhortation and dispute with them in the manner which is the best; verily you Lord knows better of him who has gone astray from His path; and He knows best of those guided aright." Holy Qur'an (Nahil 16: 125)

The importance the Qur'an attached to means and procedures of propagation was as great as that which it attached to its aims, objectives and the results towards which the whole effort is made.

Because of the importance of the procedures and the personality of the propagators of the Islamic Message, the Qur'an commands that the mission is to be prepared both ideologically and socially and be equipped with means and procedures that will ensure their success. In a similar way it stressed that this important task be assigned to a group and enjoined their proper religious education:

"And that there should be among you a group who call (mankind) unto virtue and enjoin what is good and forbid wrong; and these are they who shall be successful." Holy Qur'an (Al-e-Imran 3: 103)

And He said:

"…; why should not then a company from every party of them go forth that they may acquire (proper) understanding in religion, and that they may warn their people when they return unto them…" Holy Qur'an (Tawba 9: 122)

A wrong procedure will definitely damage the reputation of the Message and those who convey it. Not only that, it will distort the pure and crystal clear picture and the attractiveness of the Islamic principles, values and goals. Thus, the procedures and means of conveying the Islamic Message have a mental, ideological and practical influence in the success and or failure of missionary work.

There is an important legislative issue here: The procedure and method of propagation is one of man's actions, each of which is controlled by one of the following rules: Obligation `wujub', forbidden `hurmah' or allowed `ibahah'. The laws of Islam do not disassociate the purity of procedure and means from the ends and results at which it aims. The great Prophet (s.a.w.) alludes to this fact:

"Obedience to Allah cannot be achieved through sinful ways".

This shows that Islamic principles do not approve the achievement of aims by all means, because, contrary to Michiviellian politics, the ends do not justify the means. It is, therefore, incumbent on those undertaking missionary work to choose only legal means and methods that conform to Islamic rules through which Islamic aims can be achieved.